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    Alliance for Zero Extinction

    Increasing engagement to help fight extinction

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Three screenshots of page headings on the Alliance for Zero Extinction website

Goals

The AZE team was ready to modernize its website and move to WordPress with a responsive design.

  • updating the overall brand presentation
  • modernizing the website through responsive and visually impressive design
  • creating urgency and pathways to help at-risk species
  • Information architecture & UX
  • Content Strategy
  • Branding design
  • Web design
  • WordPress & front-end web development

Project team

Vibrantly engaging and informative

A joint initiative of biodiversity conservation organizations from around the world, the Alliance for Zero Extinction is managed by American Bird Conservancy and BirdLife International and promotes the identification, safeguarding, and conservation of key sites that are the last remaining refuges of one or more Endangered or Critically Endangered species.

We created a new visual brand for AZE while building a flexible content management system that’s easy to keep updated with stories and urgent calls to action.