Perspectives journal


The Broadbent Institute needed to strike just the right tone for its new online publication to reach a wide audience while also clearly communicating its core values

  • establishing a visual identity that is rooted in left-wing visual design traditions and is modern, smart, and even fun at the same time
  • ensuring wide reach through focusing on accessibility, including data visualization
  • building a flexible website that will grow along with the publication
  • empowering the internal team to take full ownership of their new website by making sure it's easy to maintain


  • Digital strategy
  • Information architecture
  • Content Strategy
  • Visual Identity & Logo design
  • User Interface Design
  • Front-end web development
  • Wordpress web development
  • Third-party integrations
  • CMS & website training

Project team

NEW Brand & SITE

Rooted in progressive values, accessible for modern audiences

We’re excited to announce the launch of the new visual brand and website for Perspectives journal. Created in collaboration between Sasha Endoh and Melissa Jean Clark.