Perspectives journal – Endoh Collaborative

Site launch
Perspectives journal

Creating a modern brand and accessible website for a progressive online publication

Perspectives, the Broadbent Institute's new and exciting publication, is a new space for the Canadian progressive left to build on the ideas of political economy, governance and working-class political strategy. Covering the institute's current research on decommodification, empowering workers, and climate action, as well as science and tech the journal aims to motivate its readers to engaged in building a just and equitable world. Visit website

Goals

The Broadbent Institute needed to strike just the right tone for its new online publication to reach a wide audience while also clearly communicating its core values

establishing a visual identity that is rooted in left-wing visual design traditions and is modern, smart, and even fun at the same time
ensuring wide reach through focusing on accessibility, including data visualization
building a flexible website that will grow along with the publication
empowering the internal team to take full ownership of their new website by making sure it's easy to maintain

Results

Digital strategy
Information architecture
Content Strategy
Visual Identity & Logo design
User Interface Design
Front-end web development
Wordpress web development
Third-party integrations
CMS & website training

Project team

Sasha Endoh,
Melissa Jean Clark

NEW Brand & SITE

Rooted in progressive values, accessible for modern audiences

We’re excited to announce the launch of the new visual brand and website for Perspectives journal. Created in collaboration between Sasha Endoh and Melissa Jean Clark.

We acknowledge that Endoh Collaborative is headquartered in Tiohtiá:ke/Montreal, the unceded Indigenous territory of the Kanien’kehá:ka Nation, with collaborators throughout Turtle Island. We are grateful to be able to live and work on these lands.